Kanhaiya MaheshwaryNov 10, 20204 min readHow Target Inc. predicted a girl's pregnancy before her father did - Retail Data AnalyticsIn 2012, Target Inc. was able to predict a teenage girl's pregnancy even before her father knew. Let's see how they did it!
Kanhaiya MaheshwaryNov 9, 20205 min readThe Future of Marketing - How communications will evolve in the age of AI and IoTAI is changing the entire practice of marketing. Going ahead, we will see real time hyper-personalization, smarter wearables, and more.
Kanhaiya MaheshwaryOct 22, 20204 min readThe rise of Lo-Fi social media content during Covid-19 - Marketing during the pandemicLo-Fi stands for low fidelity, and simply means content that is produced using a cell phone (in most cases) or a basic video camera.
Kanhaiya MaheshwaryOct 21, 20204 min readHow Police Departments around the globe are winning at Twitter! A few years back, police forces across the world started using Twitter for a funny image makeover. Let's have a look at some amusing tweets!