Kanhaiya Maheshwary
3 Brands that successfully cracked India's rural market - Lessons in Rural Marketing
India's rural Markets are remarkably different from their urban counterparts, & it takes thorough market research to be able to crack them.
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Kanhaiya Maheshwary
- Oct 13, 2020
- 3 min
The Long Shot - 3 Brand Campaigns that tried to bring India and Pakistan together
A look at 3 brand campaigns that made people on either side of the border teary eyed.
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Kanhaiya Maheshwary
- Oct 3, 2020
- 5 min
Tracing over a century of Cola Wars through Ads - Pepsi & Coke's famous rivalry
The world has seen a lot of brand wars. But every marketer agrees that the Cola War between Pepsi and Coke tops that list!
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Kanhaiya Maheshwary
- Oct 2, 2020
- 3 min
Big brands and their funny communication failures - from Pepsi to Ford
Let's take a look at some infamously funny, embarrassing, and at times insensitive moments resulting out of communication failures
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Kanhaiya Maheshwary
- Sep 28, 2020
- 5 min
Analyzing the success of Australia's Share-a-Coke campaign
Coca Cola printed 150 of Australia’s most common names on the label of its bottle, replacing the famous Coke logo but retaining the font
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Kanhaiya Maheshwary
- Sep 27, 2020
- 3 min
5 Iconic Ads that used famous classical music pieces!
When Mozart composed Symphony No. 25 in G Min, little did he know that it would be used to sell watches in India over 200 years later!
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