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Analyzing the success of Australia's Share-a-Coke campaign
Coca Cola printed 150 of Australia’s most common names on the label of its bottle, replacing the famous Coke logo but retaining the font
Kanhaiya Maheshwary
Sep 28, 20205 min read
648 views
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Britannia Khao World Cup Jao - A marketing campaign that knocked the ball out of the park!
'Britannia Khao World Cup Jao', a campaign which promised to send Indians to the '99 Cricket World Cup got its Big Idea and audience right.
Kanhaiya Maheshwary
Sep 22, 20204 min read
2,740 views
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